I'm normally a D85 (& am a little bit on the curvy/chubby side of body shapes) and always had trouble finding a bra that was not uncomfortable or made my ladies look weird. I like a natural look (not pushed too far up or anything) and yes, my girls obay the gravity but for me this bra gives enough support to give everything a flattering shape. I hated it when a bra pushed my ladies up so high that I could put a plate on it. Also if you like wearing baggy shirts this is just not a good look (with boobs pushed too high up) So I'm very thankful that I now own a bra that makes my boobs look like they're supposed to look like. :) For me, this bra is everything I ever wanted. I never thought it would be this complicated. It's not hurting my back or my shoulders which was always a big problem for me.
In the picture I am wearing the bra with the padding on but for my everyday life I prefer it without the padding actually. (Makes it look more natural in my opinion because for my boob size the padding is too small)
I am a happy woman now that I own these bras! In the future I may get some more pairs even. (Since I live in Europe shipping is a little bit of an issue because it makes everything more expensive of course and takes longer but for me it was worth it.)
Also, on the topic of backrolls: this bra just hides them. In general it is very flattering on curvy/chubby bodies in my experience.